Key Challenges
Large discrepancy exists in sales performance between top sellers (top 20%) and other sales executives
Revenue potential is locked in the bottom 80% of sales
Blind to activity between opportunities for land & expand strategies
Sales leaders already know who their top sales personnel are. That knowledge is based on revenue and/or bookings which are indisputable. However, they cannot easily say how or why. These questions then lead to more unanswered questions.
For example:
What are top sellers doing differently than the rest of the sales team?
When in the sales cycle do top sellers engage critical internal resources (i.e. Product Mgmt, Operations, etc)? Which personnel do they engage that lead to success?
Who outside of sales contributes to revenue and by how much? Can you afford to let these people leave your organization? What would be the impact to Revenue Achievement?
Key Benefits
(Re)Define best sales practices
Increase win-ratios
Improve sales goal attainment
Strengthen sales managers role in sales leadership
Save sales managers time in coaching mid-level sales personnel.
This is the sales technology landscape. Each tool requires time to learn and use. Ain't nobody got time for that? Acceledgy is the man behind the curtain and requires just a few minutes to deploy. And then Acceledgy provides guidance on how to maximize the technology so your team doesn't even need to use the Acceledgy App/Service directly.
Acceledgy = Reliable, Auditable, and Repeatable growth in sales attainment!
B2B Sales reps averaged below 70% sales goal attainment in 2022
Only 6% of Reps achieved win-ratios above 80%
Average Quota Attainment is only 47%
Spectrum of performance ranges from 40% - 110%
Wide margin materially inhibits meeting revenue targets
Fingerprint all rep communication behaviors and model top-seller behaviors
Compare top-seller model to each rep’s approach to identify areas of improvement
Eliminates time required to discover opportunities for improvement
Identify hyper-targeted coaching opportunities for each rep
Capture activity on how each rep communicates horizontally and vertically throughout your organization (Internal)
Capture communication with prospect’s organization (externally); both horizontally and vertically
Measure engagement with stakeholders; internal & external
How it works
You work with Acceledgy to DESIGN and configure Acceledgy's systems to monitor and capture the most relevent metrics for your business.
Acceledgy will CAPTURE electronic communication throughout organization across all standard medium (email, crm, chat, video conference, etc) for sales personnel and all internal contacts that help them on a daily basis.
Acceledgy will TRANSFORM data captured into actionable information
Acceledgy will present actionable information in the form of a REPORT
Acceledgy will work wtih you to determine how best to CONSUME the information and TAKE ACTION
If necessary, your leadership team will REFINE the requirements of the DESIGN and adjust the metrics which need capturing.
Acceledgy will FINE-TUNE & ITERATE for the next data collection and report.
Sample Charts from the Acceledgy Report